Media Coverage

ArroyoFest garnered major local, national and even international media coverage both before and after the event. We are still making note of all the coverage. Notice something we've missed? Let us know!

Download the Official ArroyoFest Media Kit

Newspaper/Magazine Articles

The Arroyo Seco Foundation has compiled newspaper articles on ArroyoFest. Thanks to Tim Brick for making these available online:

June 18, 2003

Arroyo Culture: Back to Nature (Pasadena Star News) – Editorial congratulating ArroyoFest and advocating for the restoration of the Arroyo Seco.

L.A. Celebrates Its Historic Parkway (Preservation Online) – Online magazine of the National Trust for Historic Preservation.

June 16, 2003

Freeway Closed (Pasadena Star News) – Front-page coverage of ArroyoFest in the Pasadena Star-News

This article also appeared in the following papers::

· San Gabriel Valley Tribune
· Los Angeles Daily News – “Jaywalkers Take Stand on Highway”
· Whittier Daily News – “All Lanes Closed: Walkers, Cyclists Take Over 110 Freeway”

Freeway Sheds Cars, but Not Heavy Traffic – Los Angeles Times coverage began on the front-page of the California section. This article also appeared in the Canton (Ohio) Repository under the headline “Freeway Opens to a Different Sort of Traffic.”

Thousands bike, walk across closed L.A. freeway in car culture snub – This Associated Press article appeared in the the following papers.

· Charleston (WV) Gazette
· Riverside Press Enterprise
· San Francisco Chronicle
· San Jose Mercury News
· Sarasota (FL) Herald-Tribune
· CNN International – “Freeway Festival Stops Traffic”
· Desert Sun (Palm Springs) – “Thousands Bike, Walk Across Closed L.A. Freeway”
· Long Beach Press Telegram – “Taking Back a Big Street”
· Napa Daily News - “Thousands bike, walk across closed LA freeway in car culture snub”
· Orange County Register – “Thousands Snub Car Culture by Walking and Biking on Freeway”
· Ventura County Star – “Thousands Snub Car Culture by Walking and Biking on Freeway”
· San Diego Union Tribune – “Strollers, bikers cavort out where freeway clogs”

ArroyoFest’s Long and Winding Road to Success – Local coverage from the Northeast Observer.

Photo on website -- Agence France Press

June 14, 2003

Cyclists, Walkers to Take Over Pasadena Freeway – Los Angeles Times coverage in advance of ArroyoFest.

ArroyoFest will close Pasadena Freeway – Star News announcement for ArroyoFest

June 12, 2003

A Surf-Guitar Drag Queen Runs Through It -- Michael Simmons writes about ArroyoFest for the Good Times section of the Los Angeles Weekly.

ArroyoFest on the freeway will cultivate seeds of a new vision – ArroyoFest organizer Marcus Renner describes the connection between ArroyoFest and important issues in the Arroyo Seco area

Footsteps on the Pasadena Freeway – Los Angeles Times Calendar Weekend article on ArroyoFest.

Leave the Car at Home – Pasadena Weekly article on ArroyoFest

June 7, 2003

Take a Freeway Stroll for a New Look at the 110 – Anastasia Loukaitou-Sideris and Robert Gottlieb highlight the opportunity that ArroyoFest provides for re-thinking transportation in Southern California.

June 3, 2003

ArroyoFest will bring 110 to screeching halt – Pasadena Star News article on ArroyoFest plans and goals.

April 4, 2003

Arroyo Seco's historic allure undergoing cultural revival – Pasadena Star News article on how ArroyoFest fits into a larger renaissance around the Arroyo Seco region.

March 25, 2003

Note to Drivers: Slow Down -- Enjoy the Arroyo – Los Angeles Times article on the a new transportation report that highlights the need to rehabilitate the Historic Arroyo Seco Parkway.

Television Coverage

June 17, 2003

Arroyo Rescue -- KCET Life & Times 7:00 p.m. and 11:00 p.m. This six-minute feature on ArroyoFest does a wonderful job of illuminating the past and potential future of the Arroyo Seco region.

June 16, 2003

KCRA (NBC affiliate in Sacramento/Stockton/Modesto) - 5:50 a.m.
KSBW (NBC affiliate in Monterey/Salinas) - 6:38 a.m.
KTLA TV 5 – Morning News, Early Edition – 6:10 a.m.
KTTV TV 11 – Good Day LA – 8:30 a.m.
KNVN (NBC affiliate in Chico/Redding) - 12:28 p.m.

June 15, 2003

KABC TV 7– Eyewitness News – 7:33 a.m., 9:07 a.m. & 10:06 a.m.
KTTV TV 11- Fox 11 Ten O’Clock News – 10:35 p.m.
KWHY TV 22 (Spanish) - Noticias 22 - 10:14 p.m.
KCAL TV 9 – News at 10 Weekend Edition – 10:36 p.m.
KNBC TV 4 – Channel 4 News – 11:11 p.m. “Pasadena Freeway Closed for ArroyoFest”
KSBW (NBC affiliate in Monterey/Salinas, CA) - 11:08 p.m
KNSD (NBC affiliate in San Diego) - 11:15 p.m.
WFTV – Orlando, Florida – “Thousands of People Take Over Los Angeles Freeway”

June 13, 2003

KCBS TV2 – Morning News – 6:43 a.m. and 6:51 a.m. PSA announcements

Radio Coverage

June 15, 2003

KNX News Radio

June 13, 2003

KPCC – “Air Talk” feature on ArroyoFest and the Arroyo Seco. Host Larry Mantle talks with Robert Gottlieb, Director of the Urban and Environmental Policy Institute and Tim Brick, Managing Director of the Arroyo Seco Foundation.

KPCC -- “Talk of the City” feature on ArroyoFest. Kitty Felde discusses the event with Marcus Renner, Education and Outreach Coordinator for the Urban and Environmental Policy Institute.

KNX News Radio Drive Time Traffic Reports

June 12, 2003

KCRW -- “Which Way L.A.” segment on ArroyoFest. Host Warren Olne reviews the struggle to close the Pasadena Freeway with Robert Gottlieb, Director of the Urban and Environmental Policy Institute.

 

Download the Media Kit:
Media Kit Part I Includes the press release, backgrounder, basic info, maps, sponsors, endorsers, and more. (click here for HTML version) Prints on letter sized paper - portrait
Media Kit Part II Includes the ArroyoFest Brochure and Entry Form Prints on legal sized paper - landscape
Media Kit Part III Includes past press coverage of the Arroyo and ArroyoFest. Prints on letter sized paper - portrait